On April 17, 2024, the Nigeria Ministry of Health and Social Welfare and the National Primary Health Development Agency (NPHCDA) presented a webinar to brief stakeholders on plans to customize and implement the Collaborative Action Strategy for Health Campaign Effectiveness in the Nigerian context. Participants heard an overview of the CAS and its 12 recommendations for enhancing country-level impact and coordination, as well as how the anticipated outcomes of the CAS align with Nigeria’s Strategic Vision for the Health Sector, which focuses on effective governance, unlocking value chains, health security, and creating a more efficient, equitable and quality health system.