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Test & Learn Session 3: Opportunities to Expand Campaign Effectiveness Measures Beyond Coverage

July 8, 2021 @ 9:00 am - 10:00 am EDT

With renewed emphasis on the importance of primary health care (PHC) as a means to achieve global public health goals, health campaign actors can identify ways to assess the relative effectiveness and sustainability of different community-based platforms. 

Dr. Andreas Hasman, Nutrition Specialist and his team at UNICEF Programme Division set out to explore which measures of effectiveness, in addition to coverage, would be helpful to program implementers. They conducted literature reviews, consultations, and quantitative analysis to identify applicable metrics for diagnostics and tracking of progress toward optimized effectiveness. Their study focuses on vitamin A supplementation (VAS), which is one of the largest preventive public health programs in the world that reaches almost 250 million children every year. Vitamin A supplement was chosen because it is an intervention that is delivered in a large number of countries, using a variety of community-based platforms, and on which significant administrative and survey data are available. However, the study’s conclusions relating to measures of delivery effectiveness will apply to a wide range of health and nutrition interventions.

Join this Test & Learn session to consider the findings, how they translate across disease domains, and possible implications for campaign co-delivery and common campaign planning, implementation, and follow-up practices. Interpretation in Spanish and French will be available. 

Register today. 


About the Speaker

Dr. Andreas Hasman is a Nutrition Specialist at UNICEF USA. Previously, Dr. Hasman worked as a Health Specialist at the UNICEF Regional Office for South Asia, Kathmandu, Nepal from 2014-2019. Andreas holds a Bachelor of Medicine from the University of Copenhagen in Denmark. He received his Master of Arts, Health Care Ethics and Law from the University of Manchester and his Doctor of Philosophy in Health Policy, Health Economics, and Ethics from the University of Oxford. Dr. Hasman is a public health and nutrition specialist with over 15 years of experience in delivery, monitoring, and analysis.


About the Moderator

Pooja Pandey Rana, MScPH is the Deputy Chief of Party at Helen Keller International Nepal. Previously, Pooja worked as the Deputy Chief of Party and Director of Programs at Helen Keller International Nepal from 2008-2020. Pooja holds a Bachelor of Management from Bangalore University, India. She received her Master of Science in Public Health in Developing Countries from the University of London, London School of Hygiene and Tropical Medicine. Pooja has over 20 years of experience in multisectoral nutrition programming in Nepal and is an active member of the Health Campaign Effectiveness Coalition Campaign Integration Working Group.


July 8, 2021
9:00 am - 10:00 am EDT
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