Participants voted on priorities for the Coalition, followed by a panel discussion on Coalition priorities. Members of the HCE Leadership Team from PAHO, UNICEF, GAVI Vaccine Alliance, The Bill & Melinda Gates Foundation and WHO discussed ways to strengthen collaboration and improve financing for health campaigns,  and identified priorities for the Coalition for the next year. By the end of plenary, consensus was built around tangible actions that can be taken to use campaigns effectively and in concert with ongoing health services in the coming year.

Opening: Kris Saarlas and  Leah Denise Wyatt, Health Campaign Effectiveness Coalition

Panel Moderator: Patrick O’Carroll, Task Force for Global Health

Panelists: Marcos Espinal, PAHO; Christopher Gregory, UNICEF; Chris Wolff, Bill & Melinda Gates Foundation; Anuradha Gupta, Gavi; Hamid Jafari, WHO