Despite the success of health campaigns, several aspects of the current approach can limit their potential impact. Stand-alone campaigns often create an unintended burden on community health workers and are rarely integrated with the country’s ongoing health system. Many countries may not have the tools and resources to plan and implement campaigns in the most efficient manner appropriate to their local context. Up until now, there has been no established forum to promote promising practices across the many and varied types of health campaigns. As a result, innovations and practices developed and tested by one type of health campaign have not been systematically made known to other types of health campaigns.
The proliferation of disease-specific campaigns has not always resulted in the achievement of coverage targets, and the field is calling for a change in the status quo. Reaching global health goals will require better measurement, sharing of infrastructure, integrated approaches, and learning from best practices. The final steps towards ambitious disease elimination and eradication targets will require bold strategies to reach the most difficult-to-reach populations, and policies that support country capacity and ownership to sustain health gains.
Our Vision & Impact
Our vision is country-led systems that use campaigns and ongoing services to effectively achieve and sustain health-related development goals for all people. Our Theory of Change model links our activities, outcomes and the impact for health campaigns and health systems.
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Our extensive library of resources includes guidance documents for disease domains, and articles and best practices for cross-cutting topics across campaigns.
News & Updates
News stories related to global health campaigns
This week, a new article written by the Health Campaign Effectiveness Leadership Team was published in BMJ Global Health. The commentary, titled “Rethinking public health campaigns in the COVID-19 era:
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We’re eager to bring together the health campaign community. If you would like to join the conversation or have questions or comments, please connect with the program office. The Coalition welcomes your questions and inquiries.