The Nigeria Experience: Integration of Multiple Antigens Campaigns

In our first Health Campaign Effectiveness Coalition Annual Meeting, Avuwa Oteri, Director, South Zone, National Primary Health Care Development Agency, presented on the Nigerian experience of campaign planning. 

Integration is an obvious opportunity, but realization requires an understanding of the purpose and trade offs at different levels. This poster examines some of the data about integration that we have collected as part of our research in Libera against the four campaign effectiveness objectives. We found that the impact of integration between campaigns across effectiveness objectives is uncertain but we see positive potential for integration as well. We encourage considering opportunities for integration stating with local-level objectives and looking upstream for more global-level coordination and integration to enable sustainable changes within countries.

This poster presentation covers insights derived from a subset of research about Campaign Effectiveness and how factors can drive behavior through systems in high-capacity, low-capacity, and complex contexts.

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